Prerna Kapoor — Colorado Realtor
Full website plus a self-running AI content and listings pipeline for a working real-estate practice.
The AI part
Three Claude-powered workflows woven into one WordPress site: a chatbot that answers neighborhood and pricing questions from real listing data, a backend bot that drafts and edits property listings from raw notes, and a scheduled pipeline that researches a real-estate topic, drafts the post, and publishes it without a human in the loop.
Stack
What it is
The full digital home for a working Colorado realtor. Hero, neighborhood guides, home estimation, testimonials, contact, blog. Underneath the surface, three separate AI systems keep the site fed and the leads warm without daily intervention from Prerna.
The three AI workflows
1. Prerna’s Assistant (front-end chatbot)
A site-wide widget that answers questions from real visitors. Pricing in a specific neighborhood, whether a home is worth seeing, what the Denver market looks like this week. Claude Sonnet 4.6 with the live listing data piped in as context, plus a system prompt that knows when to defer to Prerna directly (“I can connect you with Prerna” appears as a real CTA, not a dead-end fallback). Suggested quick-reply buttons render dynamically based on the visitor’s intent.
2. Listing creation and edit bot (backend)
The unglamorous workhorse. Prerna types a few raw notes about a property. The bot expands them into a full listing: title, hero copy, neighborhood context, key features, comp positioning, SEO meta. Same flow handles edits to existing listings without rewriting the parts she wants kept. Cuts what used to be a 30-minute write-up to about three minutes of approval.
3. Autopublishing blog pipeline
A scheduled job that runs without any prompting. It picks a real-estate topic (current market dynamics, buyer guides, neighborhood deep-dives), researches the angle, drafts in Prerna’s voice, and publishes the post to WordPress on a cadence. SEO metadata and JSON-LD schema are written by the same pipeline so each post lands ready for search and AI crawler ingestion.
What else lives on the site
- Full website management. Theme, plugins, hosting, backups, content updates, performance.
- SEO and GEO. Traditional schema markup, llms.txt, robots tuned to allow AI crawlers, FAQ schema on listing pages. Built to surface in both Google’s index and the answer surfaces of ChatGPT, Claude, and Perplexity.
- Bilingual content. English primary, Japanese blog (日本語ブログ) running off the same pipeline with a separate voice profile.
Why it earns its place on a portfolio
The interesting thing isn’t that any one of these features exists. Plenty of sites have chatbots. Plenty of agents pay someone to write their blog. The point is that they all run on the same site, drafted by the same hands, integrated tightly enough that the chatbot answers questions about listings the listing bot just wrote, on top of posts the blog pipeline published last night. One person, three production AI workflows, one paying client whose business runs on them.